1 INTRODUCTION 16
1.1 OBJECTIVES OF THE STUDY 16
1.2 MARKET DEFINITION 16
1.3 MARKET SCOPE 17
1.3.1 YEARS CONSIDERED FOR THE STUDY 18
1.4 CURRENCY & PRICING 18
1.5 PACKAGE SIZE 19
1.6 LIMITATIONS 19
1.7 STAKEHOLDERS 19

2 RESEARCH METHODOLOGY 20
2.1 RESEARCH DATA 20
2.1.1 SECONDARY DATA 21
2.1.1.1 Key secondary sources 21
2.1.1.2 Data from secondary sources 22
2.1.2 PRIMARY DATA 23
2.1.2.1 Sampling techniques & data collection methods 24
2.1.2.2 Primary participants 24
2.2 MARKET SIZE ESTIMATION 24
2.2.1 BOTTOM-UP APPROACH 24
2.2.2 TOP-DOWN APPROACH 25
2.3 DATA TRIANGULATION 26
2.4 ASSUMPTIONS 27

3 EXECUTIVE SUMMARY 28

4 PREMIUM INSIGHTS 32
4.1 ATTRACTIVE OPPORTUNITIES IN THE ADAS MARKET 32
4.2 ADAS MARKET, BY REGION, 2018 & 2025 33
4.3 ADAS MARKET, BY SYSTEM, 2018 & 2025 34
4.4 ADAS MARKET, BY COMPONENT, 2018 & 2025 35
4.5 ADAS MARKET, BY VEHICLE TYPE, 2018 & 2025 36
4.6 ADAS MARKET, BY ELECTRIC VEHICLE, 2018 & 2025 37
4.7 ADAS MARKET, BY OFFERING, 2018 & 2025 37
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5 MARKET OVERVIEW 38
5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 40
5.2.1 DRIVERS 40
5.2.1.1 Government regulations pertaining to vehicle safety 40
5.2.1.2 Rise in the demand for a safe, efficient, and convenient driving experience 41
5.2.1.3 Increasing demand for luxury cars 42
5.2.2 RESTRAINTS 42
5.2.2.1 Non-Availability of required infrastructure in developing countries 42
5.2.3 OPPORTUNITIES 43
5.2.3.1 Advent of autonomous vehicles 43
5.2.3.2 Rising demand for electric vehicles 44
5.2.4 CHALLENGES 44
5.2.4.1 Complex & expensive features 44
5.2.4.2 Security threats 45
5.2.4.3 Mutual interference between LiDAR scanners 45
5.2.4.4 Environment constraints pose a challenge for ADAS 46
5.2.4.5 Maintaining a balance between cost & quality 46

6 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET, BY SYSTEM 47
6.1 INTRODUCTION 48
6.2 ADAPTIVE CRUISE CONTROL (ACC) 50
6.3 ADAPTIVE FRONT LIGHT (AFL) 51
6.4 AUTOMATIC EMERGENCY BRAKING (AEB) 52
6.5 BLIND SPOT DETECTION (BSD) 54
6.6 CROSS TRAFFIC ALERT (CTA) 55
6.7 DRIVER MONITORING SYSTEM (DMS) 56
6.8 FORWARD COLLISION WARNING (FCW) 57
6.9 INTELLIGENT PARK ASSIST (IPA) 58
6.10 LANE DEPARTURE WARNING (LDW) 59
6.11 NIGHT VISION SYSTEM (NVS) 60
6.12 PEDESTRIAN DETECTION SYSTEM (PDS) 61
6.13 ROAD SIGN RECOGNITION (RSR) 62
6.14 TRAFFIC JAM ASSIST (TJA) 63

7 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET, BY COMPONENT 64
7.1 INTRODUCTION 65
7.2 CAMERA UNIT 67
7.3 LIDAR SENSOR 68
7.4 RADAR SENSOR 69
7.5 ULTRASONIC SENSOR 71

8 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET, BY OFFERING 72
8.1 INTRODUCTION 73
8.2 HARDWARE 74
8.3 SOFTWARE 74

9 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET, BY VEHICLE TYPE 76
9.1 INTRODUCTION 77
9.2 BUSES 78
9.3 LIGHT COMMERCIAL VEHICLES (LCVs) 79
9.4 PASSENGER CARS (PCs) 80
9.5 TRUCKS 82

10 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET,
BY ELECTRIC VEHICLE TYPE 83
10.1 INTRODUCTION 84
10.2 BATTERY ELECTRIC VEHICLE (BEV) 86
10.3 FUEL CELL ELECTRIC VEHICLE (FCEV) 88
10.4 HYBRID ELECTRIC VEHICLE (HEV) 89
10.5 PLUG-IN HYBRID ELECTRIC VEHICLE (PHEV) 91

11 ADVANCED DRIVER ASSISTANCE SYSTEM MARKET, BY REGION 93
11.1 INTRODUCTION 94
11.2 ASIA PACIFIC 95
11.2.1 CHINA 97
11.2.2 INDIA 99
11.2.3 JAPAN 100
11.2.4 SOUTH KOREA 102
11.3 EUROPE 103
11.3.1 FRANCE 105
11.3.2 GERMANY 107
11.3.3 ITALY 109
11.3.4 SPAIN 111
11.3.5 UK 113
11.4 NORTH AMERICA 114
11.4.1 CANADA 116
11.4.2 MEXICO 117
11.4.3 US 119
11.5 ROW 121
11.5.1 BRAZIL 121
11.5.2 RUSSIA 123
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12 COMPETITIVE LANDSCAPE 125
12.1 OVERVIEW 125
12.2 MARKET RANKING ANALYSIS 126
12.3 COMPETITIVE SITUATION & TRENDS 127
12.4 PRODUCT DEVELOPMENTS 127
12.4.1 NEW PRODUCT DEVELOPMENTS 127
12.4.2 PARTNERSHIPS/JOINT VENTURES/COLLABORATIONS 128
12.4.3 EXPANSIONS 128
12.4.4 MERGERS & ACQUISITIONS 129

13 COMPANY PROFILES 130
(Overview, Products offerings, Recent developments & SWOT analysis)*
13.1 KEY PLAYERS 130
13.1.1 ROBERT BOSCH 130
13.1.2 ZF FRIEDRICHSHAFEN 134
13.1.3 CONTINENTAL 138
13.1.4 APTIV 142
13.1.5 INTEL 146
13.1.6 DENSO 149
13.1.7 HYUNDAI MOBIS 152
13.1.8 VALEO 154
13.1.9 MAGNA 156
13.1.10 SAMSUNG 158
13.1.11 NVIDIA 160
13.1.12 HELLA 162
*Details on Overview, Products offerings, Recent developments & SWOT analysis might not be captured in case of unlisted companies.
13.2 KEY PLAYERS FROM OTHER REGIONS 164
13.2.1 NORTH AMERICA 164
13.2.1.1 Texas instruments 164
13.2.1.2 Voxx international 164
13.2.1.3 BlackBerry 164
13.2.2 EUROPE 164
13.2.2.1 WABCO 164
13.2.2.2 Autoliv 165
13.2.2.3 Infineon technologies 165
13.2.2.4 Ficosa 165
13.2.3 ASIA PACIFIC 166
13.2.3.1 Aisin seiki 166
13.2.3.2 Hitachi automotive 166
13.2.3.3 Omron 166
13.2.3.4 Renesas electronics 166
13.2.4 REST OF THE WORLD (ROW) 166
13.2.4.1 Logigo automotive 166
13.2.4.2 Cognitive technologies 166

14 APPENDIX 167
14.1 KEY INSIGHTS OF INDUSTRY EXPERTS 167
14.2 DISCUSSION GUIDE 168
14.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 171
14.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 173
14.5 AVAILABLE CUSTOMIZATIONS 174
14.5.1 DETAILED ANALYSIS AND PROFILING OF ADDITIONAL COUNTRIES (UP TO 3) 174
14.5.2 PROFILING OF ADDITIONAL MARKET PLAYERS (UP TO 3) 174
14.5.3 ADAS OFF-HIGHWAY SEGMENT MARKET 174
14.5.4 COMPETITIVE LEADERSHIP MAPPING (MICRO-QUADRANT) 174
14.6 RELATED REPORTS 174
14.7 AUTHOR DETAILS 175

LIST OF TABLES

TABLE 1 REGULATIONS FOR SAFETY SYSTEMS 41
TABLE 2 ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 49
TABLE 3 ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 49
TABLE 4 ADAPTIVE CRUISE CONTROL MARKET, BY REGION, 2016-2025 (‘000 UNITS) 50
TABLE 5 ADAPTIVE CRUISE CONTROL MARKET, BY REGION, 2016-2025 (USD MILLION) 51
TABLE 6 ADAPTIVE FRONT LIGHT MARKET, BY REGION, 2016-2025 (‘000 UNITS) 52
TABLE 7 ADAPTIVE FRONT LIGHT MARKET, BY REGION, 2016-2025 (USD MILLION) 52
TABLE 8 AUTOMATIC EMERGENCY BRAKING MARKET, BY REGION,
2016-2025 (‘000 UNITS) 53
TABLE 9 AUTOMATIC EMERGENCY BRAKING MARKET, BY REGION,
2016-2025 (USD MILLION) 53
TABLE 10 BLIND SPOT DETECTION MARKET, BY REGION, 2016-2025 (‘000 UNITS) 54
TABLE 11 BLIND SPOT DETECTION MARKET, BY REGION, 2016-2025 (USD MILLION) 54
TABLE 12 CROSS TRAFFIC ALERT MARKET, BY REGION, 2016-2025 (‘000 UNITS) 55
TABLE 13 CROSS TRAFFIC ALERT MARKET, BY REGION, 2016-2025 (USD MILLION) 55
TABLE 14 DRIVER MONITORING SYSTEM MARKET, BY REGION, 2016-2025 (‘000 UNITS) 56
TABLE 15 DRIVER MONITORING SYSTEM MARKET, BY REGION, 2016-2025 (USD MILLION) 56
TABLE 16 FORWARD COLLISION WARNING MARKET, BY REGION, 2016-2025 (‘000 UNITS) 57
TABLE 17 FORWARD COLLISION WARNING MARKET, BY REGION, 2016-2025 (USD MILLION) 57
TABLE 18 INTELLIGENT PARK ASSIST MARKET, BY REGION, 2016-2025 (‘000 UNITS) 58
TABLE 19 INTELLIGENT PARK ASSIST MARKET, BY REGION, 2016-2025 (USD MILLION) 58
TABLE 20 LANE DEPARTURE WARNING MARKET, BY REGION, 2016-2025 (‘000 UNITS) 59
TABLE 21 LANE DEPARTURE WARNING SYSTEM MARKET, BY REGION,
2016-2025 (USD MILLION) 59
TABLE 22 NIGHT VISION SYSTEM MARKET, BY REGION, 2016-2025 (‘000 UNITS) 60
TABLE 23 NIGHT VISION SYSTEM MARKET, BY REGION, 2016-2025 (USD MILLION) 60
TABLE 24 PEDESTRIAN DETECTION SYSTEM MARKET, BY REGION, 2016-2025 (‘000 UNITS) 61
TABLE 25 PEDESTRIAN DETECTION SYSTEM MARKET, BY REGION,
2016-2025 (USD MILLION) 61
TABLE 26 ROAD SIGN RECOGINITION MARKET, BY REGION, 2016-2025 (‘000 UNITS) 62
TABLE 27 ROAD SIGN RECOGINITION MARKET, BY REGION, 2016-2025 (USD MILLION) 62
TABLE 28 TRAFFIC JAM ASSIST MARKET, BY REGION, 2016-2025 (‘000 UNITS) 63
TABLE 29 TRAFFIC JAM ASSIST MARKET, BY REGION, 2016-2025 (USD MILLION) 63
TABLE 30 TECHNOLOGICAL SUPERIORITY OF COMPONENTS IN AUTOMOTIVE APPLICATIONS 65
TABLE 31 ADAS MARKET, BY COMPONENT, 2016-2025 (MILLION UNITS) 66
TABLE 32 ADAS MARKET, BY COMPONENT, 2016-2025 (USD MILLION) 66
TABLE 33 CAMERA UNIT MARKET, BY REGION, 2016-2025 (MILLION UNITS) 67
TABLE 34 CAMERA UNIT MARKET, BY REGION, 2016-2025 (USD MILLION) 67
TABLE 35 LIDAR MARKET, BY REGION, 2016-2025 (MILLION UNITS) 68
TABLE 36 LIDAR MARKET, BY REGION, 2016-2025 (USD MILLION) 69
TABLE 37 RADAR MARKET, BY REGION, 2016-2025 (MILLION UNITS) 70
TABLE 38 RADAR MARKET, BY REGION, 2016-2025 (USD MILLION) 70
TABLE 39 ULTRASONIC SENSOR MARKET, BY REGION, 2016-2025 (MILLION UNITS) 71
TABLE 40 ULTRASONIC SENSOR MARKET, BY REGION, 2016-2025 (USD MILLION) 71
TABLE 41 ADAS MARKET, BY OFFERING, 2016-2025 (USD BILLION) 73
TABLE 42 ASIA PACIFIC: ADAS MARKET, BY OFFERING, 2016-2025 (USD BILLION) 74
TABLE 43 EUROPE: ADAS MARKET, BY OFFERING, 2016-2025 (USD BILLION) 74
TABLE 44 NORTH AMERICA: ADAS MARKET, BY OFFERING, 2016-2025 (USD BILLION) 75
TABLE 45 ROW: ADAS MARKET, BY OFFERING, 2016-2025 (USD BILLION) 75
TABLE 46 ADAS MARKET, BY VEHICLE TYPE, 2016-2025 ('000 UNITS) 77
TABLE 47 ADAS MARKET, BY VEHICLE TYPE, 2016-2025 (USD MILLION) 78
TABLE 48 ADAS MARKET, BY BUS, BY REGION, 2016-2025 ('000 UNITS) 78
TABLE 49 ADAS MARKET, BY BUS, BY REGION, 2016-2025 (USD MILLION) 79
TABLE 50 ADAS MARKET, BY LCV, BY REGION, 2016-2025 ('000 UNITS) 79
TABLE 51 ADAS MARKET, BY LCV, BY REGION, 2016-2025 (USD MILLION) 80
TABLE 52 ADAS MARKET, BY PC, BY REGION, 2016-2025 ('000 UNITS) 81
TABLE 53 ADAS MARKET, BY PC, BY REGION, 2016-2025 (USD MILLION) 81
TABLE 54 ADAS MARKET, BY TRUCKS, BY REGION, 2016-2025 ('000 UNITS) 82
TABLE 55 ADAS MARKET, BY TRUCKS, BY REGION, 2016-2025 (USD MILLION) 82
TABLE 56 ADAS MARKET, BY ELECTRIC VEHICLE TYPE, 2016-2025 (‘000 UNITS) 85
TABLE 57 ADAS MARKET, BY ELECTRICAL VEHICLE TYPE, 2016-2025 (USD MILLION) 85
TABLE 58 ADAS MARKET, BY BEV, BY SYSTEM TYPE, 2016-2025 (‘000 UNITS) 86
TABLE 59 ADAS MARKET, BY BEV, BY SYSTEM TYPE, 2016-2025 (USD MILLION ) 87
TABLE 60 ADAS MARKET, BY FCEV, BY SYSTEM TYPE, 2016-2025 (‘000 UNITS) 88
TABLE 61 ADAS MARKET, BY FCEV, BY SYSTEM TYPE, 2016-2025 (USD MILLION) 89
TABLE 62 ADAS MARKET, BY HEV, BY SYSTEM TYPE, 2016-2025 (‘000 UNITS) 90
TABLE 63 ADAS MARKET, BY HEV, BY SYSTEM TYPE, 2016-2025 (USD MILLION) 90
TABLE 64 ADAS MARKET, BY PHEV, BY SYSTEM TYPE, 2016-2025 (‘000 UNITS) 91
TABLE 65 ADAS MARKET, BY PHEV, BY SYSTEM TYPE, 2016-2025 (USD MILLION) 92
TABLE 66 GLOBAL ADAS MARKET, BY REGION, 2016-2025 (MILLION UNITS) 94
TABLE 67 GLOBAL ADAS MARKET, BY REGION, 2016-2025 (USD BILLION) 95
TABLE 68 ASIA PACIFIC ADAS MARKET, BY COUNTRY, 2016-2025 (‘000 UNITS) 97
TABLE 69 ASIA PACIFIC ADAS MARKET, BY COUNTRY, 2016-2025 (USD MILLION) 97
TABLE 70 CHINA: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 98
TABLE 71 CHINA: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 98
TABLE 72 INDIA: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 99
TABLE 73 INDIA: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 100
TABLE 74 JAPAN: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 101
TABLE 75 JAPAN: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 101
TABLE 76 SOUTH KOREA: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 102
TABLE 77 SOUTH KOREA: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 103
TABLE 78 EUROPE ADAS MARKET, BY COUNTRY, 2016-2025 (‘000 UNITS) 105
TABLE 79 EUROPE ADAS MARKET, BY COUNTRY, 2016-2025 (USD MILLION) 105
TABLE 80 FRANCE: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 106
TABLE 81 FRANCE: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 106
TABLE 82 GERMANY: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 107
TABLE 83 GERMANY: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 108
TABLE 84 ITALY: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 109
TABLE 85 ITALY: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 110
TABLE 86 SPAIN: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 111
TABLE 87 SPAIN: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 112
TABLE 88 UK: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 113
TABLE 89 UK: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 114
TABLE 90 NORTH AMERICA: ADAS MARKET, BY COUNTRY, 2016-2025 (‘000 UNITS) 115
TABLE 91 NORTH AMERICA: ADAS MARKET, BY COUNTRY, 2016-2025 (USD MILLION) 115
TABLE 92 CANADA: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 116
TABLE 93 CANADA: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 117
TABLE 94 MEXICO: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 118
TABLE 95 MEXICO: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 118
TABLE 96 US: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 119
TABLE 97 US: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 120
TABLE 98 ROW: ADAS MARKET, BY COUNTRY, 2016-2025 (‘000 UNITS) 121
TABLE 99 ROW: ADAS MARKET, BY COUNTRY, 2016-2025 (USD MILLION) 121
TABLE 100 BRAZIL: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 122
TABLE 101 BRAZIL: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 122
TABLE 102 RUSSIA: ADAS MARKET, BY SYSTEM, 2016-2025 (‘000 UNITS) 123
TABLE 103 RUSSIA: ADAS MARKET, BY SYSTEM, 2016-2025 (USD MILLION) 124
TABLE 104 ADAS MARKET RANKING: 2017 126
TABLE 105 NEW PRODUCT DEVELOPMENTS, 2016-2018 127
TABLE 106 PARTNERSHIPS/JOINT VENTURES/COLLABORATIONS, 2016-2017 128
TABLE 107 EXPANSIONS, 2016-2018 128
TABLE 108 MERGERS & ACQUISITIONS, 2015-2017 129

LIST OF FIGURES

FIGURE 1 ADAS MARKET SEGMENTATION 17
FIGURE 2 RESEARCH DESIGN 20
FIGURE 3 RESEARCH METHODOLOGY MODEL 21
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION,
& REGION 23
FIGURE 5 ADAS MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 25
FIGURE 6 ADAS MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 25
FIGURE 7 ADAS MARKET, BY REGION, 2018 VS. 2025 (USD BILLION) 29
FIGURE 8 ADAS MARKET, BY SYSTEM, 2018 VS. 2025 (USD MILLION) 30
FIGURE 9 ADAS MARKET, BY COMPONENT, 2018 VS. 2025 (USD MILLION) 31
FIGURE 10 DEMAND FOR SAFE, EFFICIENT, AND CONVENIENT DRIVING EXPERIENCE IS EXPECTED TO DRIVE THE ADAS MARKET, 2018-2025 32
FIGURE 11 ASIA PACIFIC ESTIMATED TO WITNESS THE HIGHEST GROWTH IN ADAS MARKET 33
FIGURE 12 ADAPTIVE CRUISE CONTROL ESTIMATED TO BE THE LARGEST SEGMENT OF
ADAS MARKET, 2018 34
FIGURE 13 RADAR SENSOR ESTIMATED TO BE THE LARGEST SEGMENT OF ADAS MARKET,
BY COMPONENTS, 2018 35
FIGURE 14 PASSENGER CAR ESTIMATED TO BE THE LARGEST SEGMENT OF
ADAS MARKET, 2018 36
FIGURE 15 BATTERY ELECTRIC VEHICLE PROJECTED TO BE THE LARGEST SEGMENT OF
ADAS MARKET, 2025 37
FIGURE 16 HARDWARE ESTIMATED TO BE THE LARGEST SEGMENT OF ADAS MARKET, 2018 37
FIGURE 17 ADAS MARKET: MARKET DYNAMICS 40
FIGURE 18 TOTAL FATALITIES DUE TO VEHICLE CRASH IN THE US,
2006-2016 (IN THOUSANDS) 42
FIGURE 19 LEVELS OF AUTOMATION 43
FIGURE 20 ELECTRIC VEHICLE SALES, 2015-2017 44
FIGURE 21 LIDAR INTEGRATION IN VEHICLE 46
FIGURE 22 ADAS MARKET, BY SYSTEM, 2018 VS. 2025 (USD MILLION) 48
FIGURE 23 ADAS MARKET, BY COMPONENT TYPE, 2018 VS. 2025 (USD MILLION) 66
FIGURE 24 ADAS MARKET, BY OFFERING, 2018 VS. 2025 (USD BILLION) 73
FIGURE 25 ADAS MARKET, BY VEHICLE TYPE, 2018 VS. 2025 (USD MILLION) 77
FIGURE 26 ADAS MARKET, BY ELECTRIC VEHICLE TYPE, 2018 VS. 2025 (USD MILLION) 84
FIGURE 27 ADAS MARKET: GEOGRAPHIC GROWTH OPPORTUNITIES (2018-2025) 94
FIGURE 28 ASIA PACIFIC: ADAS MARKET SNAPSHOT 96
FIGURE 29 EUROPE: ADAS MARKET SNAPSHOT 104
FIGURE 30 US IS PROJECTED TO BE THE LARGEST MARKET FOR ADAS IN NORTH AMERICA DURING THE FORECAST PERIOD (2018-2025) 115
FIGURE 31 KEY DEVELOPMENTS BY LEADING PLAYERS IN THE ADAS MARKET, 2015-2018 125
FIGURE 32 ROBERT BOSCH: COMPANY SNAPSHOT (2017) 130
FIGURE 33 ROBERT BOSCH: SWOT ANALYSIS 133
FIGURE 34 ZF FRIEDRICHSHAFEN: COMPANY SNAPSHOT (2017) 134
-
FIGURE 35 ZF FRIEDRICHSHAFEN: SWOT ANALYSIS 137
FIGURE 36 CONTINENTAL: COMPANY SNAPSHOT (2017) 138
FIGURE 37 CONTINENTAL: SWOT ANALYSIS 141
FIGURE 38 APTIV: COOMPANY SNAPSHOT (2017) 142
FIGURE 39 APTIV: SWOT ANALYSIS 145
FIGURE 40 INTEL: COMPANY SNAPSHOT (2017) 146
FIGURE 41 INTEL: SWOT ANALYSIS 148
FIGURE 42 DENSO: COMPANY SNAPSHOT (2017) 149
FIGURE 43 HYUNDAI MOBIS: COMPANY SNAPSHOT (2017) 152
FIGURE 44 VALEO: COMPANY SNAPSHOT (2017) 154
FIGURE 45 MAGNA: COMPANY SNAPSHOT (2017) 156
FIGURE 46 SAMSUNG: COMPANY SNAPSHOT (2017) 158
FIGURE 47 NVIDIA: COMPANY SNAPSHOT (2017) 160
FIGURE 48 HELLA: COMPANY SNAPSHOT (2016) 162